I was watching the SunTrust Indy Challenge at Richmond International Raceway this evening, and was excited to see network marketing companies Herbalife and MonaVie with their names on multiple cars and the pit wall. Add to that Amway North America, who pioneered new ground last year with television commercials and Amway Arena (the home of the Orlando Magic), and it is safe to say network marketing has hit prime time.

To see Amway, MonaVie, and Herbalife side by side with AT&T, GoDaddy and Target is a wonderful step forward for network marketers everywhere. Not only does it bring our company names into the public eye; it legitimizes our business model through association with these major sports organizations.

But with this new exposure comes new responsibilities. We must now conduct our business with the legitimacy and integrity that such efforts by our parent companies demand, otherwise we undermine these efforts. Let us all take advantage of this opportunity to obliterate the negative perceptions of network marketing and portray it as the true business it is.